(Food-Beverage-News.Com, July 22, 2013 ) Ashland, OR -- Apex Natural announced today that it is re-branding and reformulating its Pure Green Coffee Bean Extract supplement and that it will now be branded under the Apex Natural company name.
Apex Natural company representative commented: "We felt that the Puria Health name might confuse some consumers in that it was too similar to other green coffee product company names and decided to simplify our product branding by renaming it with our Apex Natural company name".
In addition to renaming and relabeling, the company has also decided to improve on its already high-quality Green Coffee Bean Extract 800mg product. Apex Natural announced "We strive to always offer the best products we can and continually look to improve our products whenever possible. With the re-branding of our pure green coffee supplement, we have also had it reformulated to be standardized to a higher 50% chlorogenic acid level and to also now include the clinically proven green coffee extract called GCA (short for "Green Coffee Antioxidant")."
The company continued to say "We are excited about our improved green coffee product and re-branding, and hope to have it available for purchase in late July".
The company launched its Puria Health green coffee bean extract in the spring of 2013 and it was a strong seller on Amazon.com. The company quickly sold through its inventory and decided it was the right time to re-brand and improve on its pure green coffee bean extract supplement.
The new Apex Natural Green Coffee Bean Extract 800mg dietary supplement will initially only be available at Amazon.com and will be available by the end of July 2013.
Apex Natural promotes health and wellness through healthy living, comprehensive information and quality products. The company is family owned and located in an Oregon valley known for their local farms and natural health providers. The products offered by the company use quality ingredients that are sourced from the top suppliers in the health industry.