(Food-Beverage-News.Com, August 15, 2017 ) "Germany-The Future of Foodservice to 2020", published by Publisher, provides extensive insight and analysis of the German Foodservice market over the next five years (2015-2020) and acts as a vital point of reference for operators or suppliers.
Germany's Foodservice market grew at a CAGR of 1.9% from 2013-2015. Growing acceptance of chains in traditionally independent channels is making the market increasingly attractive for larger operators with an understanding of the market. Although consumers remain value conscious post-recession, increasing confidence is making consumers consider the broader value proposition compared with the bargain hunting seen in previous years. Shifting consumer preferences towards 'urban-convenience' and exotic flavors are conflicting with the demand for fresher, local ingredients, creating a difficult environment for operators. Channels such as QSR find themselves coming into increasing conflict with high quality fast-casual operators.
- Overview of the German macro-economic landscape: Detailed analysis of current macro-economic factors and their impact on Germany's foodservice market including GDP per capita, consumer price index, population growth and annual household income distribution.
- Growth dynamics: In-depth data and forecasts of key channels (QSR, FSR, Coffee & Tea Shops, Pubs, Clubs and Bars) within Germany's foodservice market, including the value of the market, number of transactions, number of outlets and average transaction price.
- Customer segmentation: identify the most important demographic groups, buying habits and motivations that drive out-of-home meal occasions among segments of the German population.
- Key players: Overview of market leaders within the four major channels including business descriptions and number of outlets.
- Case Studies: Learn from examples of recent successes and failures within the German foodservice market.
Scope
- Growing prevalence of chains in traditionally independent channels is creating opportunities for operators who can successfully follow and integrate key trends.
- Consumers have developed from being budget and value driven to a broader focus on overall value. This has opened up opportunities for operators offering a fast-casual experience which successfully combines a competitive price point with the quality, local ingredients consumers are demanding.
- Urban convenience and increased demand for exotic flavors is putting pressure on local operators who are also expected to provide fresh ingredients.
- Specific forecasts of the German foodservice market over the next five years (2015-2020) will give readers the ability to make informed business decisions through identifying emerging/declining markets.
- Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, Coffee & Tea shops, Pubs, Clubs and Bars) will allow readers understand the wants and needs of their target demographics.
- Relevant case studies will allow readers to learn from and apply lessons discovered by emerging and major players within the Germany's foodservice market.
