(Food-Beverage-News.Com, June 19, 2024 ) The Meat Snacks Market Is Projected to Reach USD 8.87 Billion, Growing At A Rate Of 8.6%, According To Introspective Market Research.
Meat Snacks Market size was valued at USD 4.22 Bn in 2023 and is expected to reach USD 8.87 Bn by 2032, at a CAGR of 8.6%.
Pune, 18, June 2024: Meat Snacks Market size was valued at USD 4.22 Bn in 2023 and is expected to reach USD 8.87 Bn by 2032, at a CAGR of 8.6%.
The Meat Snacks Market has surged in response to changing consumer preferences for healthier and more convenient snack options. With a growing emphasis on protein-rich diets and the need for on-the-go consumption, meat snacks have become increasingly popular among health-conscious individuals and those with busy lifestyles. Key drivers of this market include heightened awareness of the nutritional benefits of protein, a demand for natural and minimally processed products, and innovations in flavors and packaging. Additionally, the expansion of distribution channels, such as online retail and convenience stores, has made meat snacks more accessible to a broader audience.
Beef jerky continues to dominate the meat snacks market; however, there is rising interest in alternative protein sources like turkey, pork, and chicken. Manufacturers are adapting to evolving consumer preferences by introducing options that cater to various dietary needs, including organic, gluten-free, and low-sodium products. The global meat snacks market is expected to maintain its growth trajectory, driven by increasing health consciousness, the demands of busy lifestyles, and the continuous pursuit of convenient, protein-rich snack options.
The growing demand for convenient snacking options is primarily driven by the challenges in achieving work-life balance, particularly among the working class and the rising young generation of consumers. As hectic schedules and busy lifestyles become more common, there is an increasing need for quick, nutritious, and easily accessible food options. Meat snacks, known for their high protein content and portability, perfectly cater to this demand. Consequently, the meat-snacking market is experiencing significant growth globally as these products provide a practical solution for those seeking to maintain their energy levels and satiate hunger on the go. This shift in consumer preferences highlights the importance of convenience and nutrition, making meat snacks an appealing choice for a wide range of individuals looking to balance their dietary needs with their fast-paced lives.
Meat Snacks Market Regional Insights
North America dominated the Meat Snacks Market in 2023 and is expected to continue its dominance over the forecast period. North America leads the global savory snack market, driven by consumer preference for portable, convenient, and indulgent options. Snacking is a daily habit across all age groups, with 73% snacking once a day and 14% snacking more than twice daily, according to the 2022 Food and Health Survey. The trend of replacing standard meals with snacks is boosting sales of meat snacks, as consumers seek nutritious alternatives. The popularity of grab-and-go protein snacks has led producers to introduce new products, including premium, preservative-free options targeting higher-income consumers. For instance, in March 2023, Chomps launched two new beef snack flavors in the U.S.: Taco Beef and Habanero Beef, each with 10 grams of protein, 100 calories, and no added sugar.
Meat Snacks Market Segment Analysis
By Product
Jerky
Sticks
Sausages
Others
Based on the Product, the market is segmented into Jerky, Sticks, Sausages, and Others. The jerky segment is expected to dominate the meat snacks market during the forecast period. Jerky, a dried meat product with less than 50% moisture, offers superior flavor and texture compared to uncured beef. Its low-fat, high-protein content makes it a popular snack worldwide, supporting muscle growth by providing essential calories and protein. These attributes are driving the growth of the meat snacks market. Additionally, traditional jerky ranks second among the most consumed meat snacks, with unit sales reaching approximately 132.3 million in the U.S.
Introspective Market Research, a prominent Food and Beverages research firm, has released the following reports:
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