(Food-Beverage-News.Com, October 24, 2019 ) Market Overview: Probiotics are the live bacteria and yeast that are beneficial for digestive health. Many bacterial stains such as Lactobacillus, Bifidobacterium, and Saccharomyces Boulardii are proven to be beneficial to human health in several ways. The key health related advantages associated with the consumption of probiotic supplements includes improved digestive health, ability to prevent diarrhea, improved mental health conditions, heart health, and ability to reduce allergies.
Market Dynamics: Growing consumer interest towards precautionary intake of dietary supplements for heathy maintenance of metabolic activities is the major factor driving the Probiotic Supplements Market. Growing shift from prescription based probiotic supplements to over the counter probiotic supplements is expected to further boost the market for probiotic supplements globally during forecast period. Additionally. growing millennial preferences towards healthy diet intake and changing lifestyle are contributing to the growth of Probiotic Supplements Market.
However, lack of awareness among the communities regarding probiotics supplements and high cost nature are major factors hindering the growth of Probiotic Supplements Market.
Market Segmentation: Probiotic Supplements Market is segmented on the basis of source into lactobacillus, bifidobacterium, saccharomyces boulardii, and others. Lactobacillus is dominating the probiotic supplements market owing to its extensive consumption in maintaining healthy gut.
Lactobacillus supplements are commercially available in the form of capsules, powder and liquids. The unique health benefits associated with consumption of lactobacillus over its compatriots led this bacterial stain to dominate the Probiotic Supplements Market. Lactobacillus Acidophilus contain unique ability to reduce cholesterol, prevent diarrhea, improve symptoms of irritable bowel syndrome, treat vaginal infections, weight loss and others.
Geographical Analysis: Geographically, the market is divided into North America, Europe, South America, Asia-Pacific and the Middle East and Africa.
North America is dominating the Probiotic Supplements Market owing to increasing consumer awareness regarding probiotics and growing visibility of probiotics supplements at point of sale at pharmaceutical centers and natural food stores.
Asia-pacific is expected to grow at a higher pace during the forecast period owing to increasing consumer lifestyle and growing disposable spending by consumers over healthy diet. Increasing awareness among the communities regarding probiotics and their supplements is expected to further boost market during the forecast period in Asia-Pacific.
Competitive Analysis: Some of the key players in the Probiotic Supplements Market includes I-Health, Inc (Koninklijke DSM N.V.), Puritan's Pride, Inc., Now Health Group Inc, and ADM Protexin Limited.
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