(Food-Beverage-News.Com, May 11, 2016 ) San Francisco, California -- Lush Items sales team is excited that the Marvellissimo Coffee Dripper has been selected as an eligible product to participate in Prime Day 2016 on Amazon.com. Not every product on Amazon eligible to participate in Prime Day. Products must meet specific criteria, such as, having sufficient levels of stock, being able to offer a minimum 20% discount, having a review average of 3 or more stars, a minimum total deal size of $5000.
Even though the Marvellissimo was invited to submit a deal, it is not guaranteed to be accepted for the actual Lightning Deal Promotion which occurs on July 15th. Lightning deals are price reductions which last up to 6 hours, or until all allocated stock sells out. For this event, Amazon only selects the products which offer the best deals for customers on Prime Day.
Prime Day was first devised by Amazon in 2015 as a mid-year, one-day shopping event specifically for Prime members. It was so successful last year that it broke Black Friday records where customers ordered millions of products and sellers experiencing record-breaking sales. Some people describe Prime day as a clever way boost slow mid-year spending by people who might otherwise wait for a seasonal sale instead.
The main aim of Prime day from Amazon's perspective is to increase Prime membership, which gives members unlimited next day delivery and free video streaming, and various other services, for a $99 per annum fee. Last year, Amazon Prime membership increased by over 40%, in order to take advantage of what the membership had to offer.
Lush Items lifestyle product - the Marvellissimo Coffee Dripper - is a pour-over filter cone, made from kitchen grade (18-8) stainless steel, suitable for brewing a large single serve cup or mug of coffee. The cone sits in a stainless steel rack on top of a cup, mug or flask. The box gives instructions for use and maintenance, plus some helpful brewing and cleaning tips. It is competitively priced at $19.99 on amazon.com.
Julie Stevens (Lush Items Sales Director) said, "We have submitted our Prime 2016 entry for the Marvellissimo, and are now waiting for the go-ahead. Our stock levels are ready in anticipation of the flurry of extra sales.".
About Lush Items
Lush Items was founded in 2014 by Julie Stevens, and sells a range of useful, well designed household products. The Marvellissimo Coffee Dripper is its best selling lifestyle brand. This clever design comes with full refund guarantee.
