(Food-Beverage-News.Com, June 13, 2016 ) San Francisco, California -- Lush Items has just launched their first kitchen lifestyle product - the Marvellissimo Coffee Dripper – for sale on Amazon in the UK. Amazon continues to be the best platform for small independent retailers selling online because of its continually increasing customer base, and also because the Marvellissimo has made a successful start on Amazon in the US.
The strategy for all Lush-Items products is to launch first in the US, followed by the UK a few months later. Launching in this order means that Lush Items can leverage the US Marvellissimo Amazon reviews which are made visible on the UK product listing. This is not the case if the launch was done in the reverse order. In addition, the US customers review comments can help reveal which customers the product most appeals to, how they are using it, and what they like most about it. Because reviews are such an important part of the buying process nowadays, this is quite a bonus when it comes to launching a product.
Customers who have already bought a product on Amazon rely on the review system and trust the customer service and guarantees offered as standard. These aspects of online shopping must be reliable as customers cannot see and touch products like in conventional stores. So, Lush-Items are curious to see if the Marvellissimo takes off more quickly in the UK due to having access to the reviews from its US customers to back it up from day one.
Lush-Items lifestyle product - the Marvellissimo Coffee Dripper - is a pour over filter cone, made from kitchen grade (18-8) stainless steel, suitable for brewing a large single serve cup or mug of coffee. The cone sits in a sturdy stainless steel wire rack over the top of a mug. The outer box provides instructions for use and maintenance, and also provides some helpful brewing tips. It is currently on Amazon at a special introductory price £9.99 for a limited period of time.
Julie Stevens (Lush Items Sales Director) said, "We encourage our customers to leave a review by saying we welcome all feedback. We really do appreciate it when customers are prepared to go out of their way to let us know what they think about our products.".
About Lush Items
Lush Items was founded in 2014 by Julie Stevens, and sells a range of useful, life enhancing and well designed products. The Marvellissimo Coffee Dripper is its best selling lifestyle item. This stylish product comes with full refund guarantee.
