(Food-Beverage-News.Com, June 27, 2016 ) Covent Garden, London -- Premiala Kitchenware and BBQ today announced the impending refresh of its website, aimed at improving product visibility and shopper experience. The new site adopts a fresh new design and makes it easier for shoppers to find and purchase the products they're looking for.
"We're excited to be able to send this aesthetic and functional update live", Marketing Manager Rachel Carder said today. "While many had a great experience with our previous site, feedback suggested some buyers were having a less than satisfactory experience finding the product they were interested in. We've taken this feedback on board and incorporated that into the design of the refreshed site".
Premiala's original site was designed to showcase its headline product, its food-safe 304-grade stainless steel flavor injector. Launched in 2014, Premiala's flavor injector has become the benchmark for quality as it has progressively lifted the quality of the product and added more features. To date it remains the only product on the market using food-safe 304-grade stainless steel for all food-facing components. Its innovate storage box, helpful recipe and instruction e-book and spare o-rings round out the product and highlight why it's become so popular.
However in late 2015 Premiala added a Kevlar BBQ Oven Glove known as ‘The ArmorGlove' to its portfolio, shortly followed by an Insulated Neoprene Lunch Bag. With more products planned for 2016, it became necessary to provide a site layout which could display their full range of products to shoppers.
"We hope shoppers like our new interface and look forward to engaging with them in the future", Ms Carder concluded. She also explained that its range of products can also be seen on Amazon, where it retails all its products at present.
About Premiala BBQ and Kitchenware
Premiala BBQ and Kitchenware is a supplier of high quality kitchen and BBQ products. It strives to make lives easier by providing quality products which work better and last longer. Premiala products represent the benchmark in quality.
