The vitamins segment accounted for a substantial value share in 2016, owing to the continuous innovative customized premixes' development by manufacturers in the global market.
The protein-nanoparticle combination boosts iron fortification. A mixture of whey protein nanofibrils and iron nanoparticles helps food and drink formulators in the reduction of iron-deficiency. The iron nanoparticles are safe to be absorbed by the body.
The Gambian government and the food & agriculture organization of the United Nations (FAO) aim to reduce malnutrition sustainably, and, in particular, the micronutrient deficiencies which remain, both, a major public health and development problem for the country. Kenya launched a national food fortification program which seeks to combat malnutrition. The method adopted by the government is to add vitamins and minerals to maize flour, edible oils and salt.
Malnutrition is a major factor driving the food premixes market. Even the healthy-looking people are malnourished because of their incomplete diet. These diets do not include the right micronutrients and such deficiencies can cause serious health issues. For instance, iron deficiency leads to critical problems during pregnancy and insufficient level of vitamin-A can result in poor vision, infections and skin problems. The food safety and standards authority of India (FSSAI) released a set of standards, henceforth, focusing on awareness & consensus-building. Many enterprises are expected to start adding premix of micronutrients to launch fortified foods. A large section of people, worldwide, suffers from iron deficiency, with women worse affected than men. The challenge, in blending nutrient premix in food products, is that bulk density and different particle sizes, which can lead to segregation.
The food fortification programs have witnessed limited success, owing to the lack of or weak regulations, suboptimal types and concentrations of fortificants, poor manufacturing practices and standards for fortified foods. Moreover, other reasons include the lack of or low-quality control/quality assurance systems and lack of demand generation.
The global food premix market is segmented into ingredient type and application. Based on ingredient type, the market is classified into vitamins, minerals, amino acids, nutraceuticals and nucleotides. The market is classified, based on application, into bakery and confectionery, beverages, dietary supplements, cereals, dairy.
The functional areas that food premix gratify are weight management, nutritional requirements and energization. The weight management and energy segment are expected to accelerate, during 2017-2022 (the forecast period). The bakery items are consumed intermittently, and may not be suitable for primary fortification, however, are ideal for the secondary fortification. Food fortification is a vital technology for providing health foods. For instance, in multi-grain bread (the fortified atta (flour)) should constitute iron, folic acid and vitamin B12, in addition, zinc, vitamin A, vitamin B1, vitamin B2 and vitamin B6 can be added.
Regional Analysis
The global food premix market can be segmented, based on geography, into North America, South America, Europe, Asia-Pacific and Africa.
The market in North America, Europe and Asia-Pacific are expected to accelerate the overall market revenue. The growing demand for fortified foods and increasing production of customized blends of vitamins and minerals are a few factors fueling the market.
The prevalence of diseases, due to vitamin D deficiency such as rickets, are concerns affecting the United Kingdom. Owing to the less exposure to sunlight and reduction in intakes, the vitamin D-based fortified food has been accelerating the food premix market in the United Kingdom. Kenya faces severe malnutrition and stunting, moreover, the national food fortification program of Kenya aims to improve the capacity of manufacturers, to fortify maize flour and other staples.
Competitive Environment
The major companies leading the food premix market include Royal DSM N.V., Glanbia PLC, Corbion N.V., Vitablend Netherlands B.V. and Sternvitamin.
Fortitech ® Premixes manufactures customized blend of functional ingredients, sourced from over 1,400 vitamins, minerals, amino acids and botanicals, in a single, efficient and homogenous premix. Further, the firm provides market-ready powdered solutions as well as completely customized combinations in dry or liquid form.
Our Food Premix Market Report Covers:
MRO market trends & dynamics Latest News & food premix market developments Porter's five force analysis Investment scope Deep-dive insights Table of Contents:
Introduction Research Methodology Market Overview Market Dynamics Market Segmentation Competitive Landscape Company Profiles Appendix
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