(Food-Beverage-News.Com, September 30, 2017 ) Considering the Chinese market, the demand for juice and related products is working to acquire a steady pace. It has been analyzed that under a shrinking market volume, continuous trading up for packaged juice is acting as the fundamental for future market growth. To study in-depth about the actual status of the China juice sector, a new report has been added to the wide repository of Market Research Hub (MRH). This research study titled “China-Juice Market - September 2017 ”, is a well-framed evaluation which talks about the juice producers as well as consumers prevailing across the Chinese region.
As per research insights, new interpretations of high-quality pure juice in the forms of NFC and cold-pressed have emerged in China. Moreover, the various companies and brands are expected to highlight consumption benefits not only through 100% pure juice but also with the offering of non-100% juice. Further, focus on meal occasions is anticipated to play a crucial assist for motivating frequency in the market.
The research report starts with the market overview which includes definitions for enlightening the consumer about the motive of this study. The executive summary is part of this section that discusses the market scenario. The readers can access important statistics such as retail volume sales for juice in China, 2012-22, and value share of top 10 companies in juice market, China, 2015 and 2016. Among the consumer population in the Chinese region, packaged 100% pure juice is spotted to be the popular juice type. Among the striking consumer trends, digestion benefits remain the most active factor driving the growth in the China Juice market.
The later section of report encloses the various issues and insights and market tendencies. Among the highlighted points, pure juice and nectar continue to rise in value whereas the popularity of juice drinks decline. Readers are served with vital facts related to the market size and forecast until the period 2022. It is analyzed that the retail volume market is likely to slow down; however, the introduction of new premiumisation concepts might work to push the future value growth.
As the report concludes, details about the market segmentation and key players are careful underlined. It is studied that the premium juice brands have significantly gained share, with the influence from the global juice trends, impacting the manufacturers in China. Competitive strategies stressing on flexible distribution and purchase channels along with pricing discoursed in this final section.
Market Research Hub (MRH) is a next-generation reseller of reports and analysis. MRH’s expansive collection of Non alcoholic Drinks industry market reports has been carefully curated to help key personnel and decision makers across industry verticals to clearly visualize their operating environment and take strategic steps.
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