(Food-Beverage-News.Com, March 13, 2018 ) Market Research Hub (MRH) has included a new report in its online database titled ‘Fast Casual Restaurants- US- February 2018’. This report explores the fast casual restaurants that are based in the United States. As per the report, the fast casual restaurants promise excellent food at a price that is affordable and this has remained as a crucial association with this industry sector. However, since the dining habits of the consumers in the United States are changing and the sector is getting fiercely competitive, the owners of fast casual restaurants in the United States are thinking beyond the strategies that have clicked in the past and brought them recognition and profits, and are focusing on the future trends operating in this sector and exploring new strategies that include introduction of new premium beverages and even automation of services.
The report stats with an overview of the sector and includes the definition and the executive summary of the fast casual restaurants in the United States. The report also explores the various issues that the fast casual restaurants face in the United States. As per the report, the fast casual restaurants are struggling to capture the dinner appeal of the consumers. The report also gives data regarding the restaurant segment preference, by dining occasion, November 2017. The report cites the example of Chipotle and states that it needs to make an effort to reach a broader set of demographics. The report then gives information regarding Chipotle visitation, by gender and age, November 2017. This report also explores the opportunities that are prevailing in the fast casual restaurants sector in the United States and states that such kind of restaurants need to serve more premium beverages. The report then gives information about the fast casual beverage areas of interest, by gender and age, November 2017.
The report also states that including seafood in the menus of fast casual restaurants provides a key opportunity to attract more customers. The report also states that fast casuals can promote premium snacks to attract more number of customers. The report also gives information on interest in snacking at fast food and fast casual restaurants, by age/household income and socioeconomic status, November 2017. Further in the report, the report explores how fast casual restaurants are trying to stay afloat with the iGen trends and the fierce competition that the fast casual restaurants are facing from QSRs. In this light, the report states that quality control becomes a critical issue in order to preserve and expand their customer base.
This report also gives a deep market perspective regarding the competitive landscape operating in this sector. A valuable section of the report offers a menu analysis of the fast casual restaurants in the United States. As per the report, the fast casuals should trying moving beyond soda. The report also states that the Middle Eastern and Mediterranean cuisines are becoming more and more popular in the fast casuals in the United States. The report goes on to offer a deep analysis and figures pertaining to the fast casual restaurants in the United States which is an invaluable source of information for anyone trying to enter this sector or for entities who want information on this sector.
Market Research Hub (MRH) is a next-generation reseller of research reports of different sector like food service industry reports and analysis. MRH’s expansive collection of industry reports has been carefully curated to help key personnel and decision makers across industry verticals to clearly visualize their operating environment and take strategic steps.
MRH functions as an integrated platform for the following products and services: Objective and sound market forecasts, qualitative and quantitative analysis, incisive insight into defining industry trends, and market share estimates. Our reputation lies in delivering value and world-class capabilities to our clients.
