(Food-Beverage-News.Com, May 29, 2018 ) Global Frozen Bread Market 2018-2023: The Global Frozen Bread Market is expected to reach USD 5.4 billion by 2023 and is expected to register a CAGR of 4.3%, during the forecast period. North America continues to dominate the market followed by Europe. The global Frozen Bread sale has surpassed 1,632 million Kg in 2017, registering a CAGR of 2.4%, during the forecast period. The consumption of Frozen Bread has observed a healthy growth during the past five year.
Major players: ARYZTA AG, RICH PRODUCTS CORPORATION, GONNELLA BAKING CO , SUNBULAH GROUP, GRUPO BIMBO amongst others.
Increased shelf life, busy lifestyle and convenience are various factors driving the frozen bread sale. Middle East is the fastest growing market driven by increased food product import, changing lifestyle and increased consumer taste for free from frozen bread. Consumers demand for new varieties of Frozen bread different region and culture are accelerating the frozen bread market growth.
Free-from and Clean label on Rise: Frozen bread are free from artificial preservatives, which makes it healthier compared to conventional bread available in the market. Rising consumer awareness for long term adverse health effect of artificial additives has fueled the frozen bread demand. However, the texture after reheating the frozen bread is affecting consumer purchasing behavior. It ensure the bread supply over the year due to increased shelf life. It also offers convenience to in store bakeries, food service restaurants, cafes, etc by maintaining both freshness and quality of bread. Rising consumer demands for healthier bread without compromising the quality is driving the frozen bread market growth. Companies have focused on organic and natural products launch to sustain market competition as many small players with innovative products. About 56% of the global consumers are looking for “no artificial preservatives or additives” products.
North America Dominate the Market: North America Frozen Bread market accounts for over 35% of the global consumption by value. US is the largest market which surpass a volume consumption of 251 million Kg in 2015, which is expected to reach 281 million Kg by 2023. Despite of declining bread sale in the region, frozen bread performed well over the past few years. Organic, natural, and health claim on frozen bread are the key trend in the region. Increased international population that are seeking for healthier bakery products has supported the market growth. Rising consumer preference for value added, ethnic, fresh, and artisanal Frozen Breads are the primary factor driving sales. Supermarket/hypermarket remains the dominant retail distribution channel accounting for more than 50% of the sale. Specialist retailers and convenience stores have maintained a stable growth rate of 3% over the past five years. Supermarkets are expected to register the fastest growth rate.
Key Developments: December 2017 - Rudi’s which, a leading supplier of certified organic Frozen Bread in US launched new gluten-free sandwich Frozen Bread under its gluten-free bakery brand made with honey
The global Frozen Bread market is highly fragmented with large number of domestic and multinational player competing for market share. Companies focusing on new product launch with healthier ingredients/organic claim as their key marketing strategy. Increased private label brands are possessing tough competition to the existing players.
Reasons to Purchase this Report: Analyzing outlook of the market with the recent trends and Porter’s five forces analysis Market dynamics scenario, along with growth opportunities of the market in the years to come Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market. Market value (USD Million) and volume (Kg Million) data for each segment and sub segment Distribution Channel sales Analysis by Value Competitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five years Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players 3-month analyst support, along with the Market Estimate sheet in excel
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Companies Mentioned: Aryzta AG, Rich Products Corporation, Gonnella Baking Co, EDNA International GmbH, George Weston Limited, Sunbulah Group, Bridgford Foods Corporation, Grupo Bimbo, S.A.B. de CV, Emad Bakeries, Flowers Foods Inc, Flowers Foods Inc
Table Of Content: 1.Introduction 2.Research Approach and Methodology 3.Market Overview 4.Market Segmentation 5.Competitive Landscape 6.List of Company Profiles 7.Companies Covered
