(Food-Beverage-News.Com, September 16, 2014 ) Oakland, CA -- Finesseur, makers of contemporary kitchenware, has announced a successful Labor Day sale of its Ceramic 8-inch Chef's Knife on Amazon.com. The premier kitchenware brand posted an increase of 36.8% on the number of ceramic knives sold over the popular online retail site.
Finesseur spokesperson Allison Montgomery said the successful sale is a testament to the growing interest of today's consumers in cooking meals effortlessly.
"More and more consumers are realizing just how easy and convenient it is to cook and prepare meals through high-quality kitchen tools like the Finesseur Ceramic Chef's Knife. They are now discovering that cooking can be a pleasurable experience when they are able to take advantage of the benefits of a good kitchen knife," explained Montgomery.
The Finesseur Ceramic Chef's Knife is designed to make food preparations effortlessly, the safe way. Montgomery adds that being able to prepare food ingredients through the use of hygienic kitchen tools is what health-conscious consumers are looking for these days.
"Consumers are becoming more aware of the dangers that can come from using low-quality kitchen knives. So they go to great lengths just to ensure their families' safety. By choosing good-quality knives like the non-porous and rust-free Finesseur Ceramic Chef's Knife, they are putting their health and safety first, which is what we at Finesseur are also committed to," shared Montgomery.
Montgomery related that the impressive increase in turnout of shoppers who availed of the Finesseur Ceramic Chef's Knife also reflects the consumers' need for kitchen aids that complement their busy lives. "Our lives are busier by the day so we want to be able to do things instantly, like preparing and cooking meals. The Finesseur Ceramic Chef's Knife is a great addition to their kitchens as it enables one to prepare and cook food with ease."
Durability was also a big contributing factor to the success of the sale. Shared Montgomery, "Consumers are always on the lookout for kitchen tools that they can rely on. The Finesseur Ceramic Chef's Knife proved to be a top bestseller for displaying the very qualities that consumers are looking for in a kitchen knife – durability and sharpness that can stand the test of time."
About Finesseur
Finesseur brings fashion design, precise engineering, and top quality craftsmanship together in American kitchens. Finesseur believes kitchen tools should be not only functional, but also inspirational.
